{"name":"Merlin Serenia","address":"Premises No. 561/A, Bonhooghly Arable Land, Lake View Park Road, Baranagar","locality":"Baranagar","city":"Kolkata","state":"West Bengal","status":"Under Construction","latitude":22.6436,"longitude":88.3772,"rera_id":"WBRERA/P/NOR/2023/000227","survey_numbers":null,"project_url":"https://www.merlinprojects.com/projects/serenia/","possession_date":"2029-06-30","unit_types":"2 BHK, 3 BHK, 4 BHK","price_min":0.7,"price_max":1.34,"is_featured":false,"id":1799,"slug":"merlin-serenia-baranagar-kolkata","builders":[{"name":"Merlin Group","address":"#22, Prince Anwar Shah Road, 2nd Floor, Merlin Oxford, Kolkata - 700033, West Bengal, INDIA.","website":null,"contact_email":null,"contact_phone":null,"id":19471,"slug":"merlin-group"}],"site_visit_config":null,"has_partnership":null,"site_visit_enabled":null,"images":[{"id":29860,"image_url":"https://zoperty360.blr1.digitaloceanspaces.com/projects/merlin-serenia/merlin-serenia.webp","is_primary":true,"sort_order":1,"credit_text":"Zoperty360","credit_url":""}],"image_urls":["https://zoperty360.blr1.digitaloceanspaces.com/projects/merlin-serenia/merlin-serenia.webp"],"info":{"slug":"merlin-serenia-baranagar-kolkata","core":{"project_name":"Merlin Serenia","builders":["merlin-group"],"builder_name":"Merlin Group","builder_slug":"merlin-group","developer_slug":null,"has_partnership":false,"project_url":"https://www.merlinprojects.com/projects/serenia/","rera_applicability":{"applies":true,"reason_not_applicable":null,"id":"WBRERA/P/NOR/2023/000227","url":"https://hira.wb.gov.in","phases":null},"rera":null},"location":{"display_label":"Baranagar, Kolkata","address_line1":"Premises No. 561/A, Bonhooghly Arable Land, Lake View Park Road, Baranagar","landmark":"Near Noapara and Baranagar Metro Stations","city":"Kolkata","locality":"Baranagar","state":"West Bengal","pincode":"700108","district":"North 24 Parganas","mandal":null,"village":"Bonhooghly","latitude":22.6436,"longitude":88.3772},"inventory":{"land_area_acres":3.94,"towers":5,"floors":"G+28","unit_count_total":832,"unit_types":["2 BHK","3 BHK","4 BHK"],"unit_sizes_sqft":[732.0,865.0,1125.0,1454.0],"car_parking":{"covered":true,"basement_levels":null,"parking_ratio":null,"total_parking_spaces":null,"ev_charging_provision":null},"carpet_area_sqft_range":{"min":null,"max":null},"green_certifications":[]},"pricing":{"price_min_crore":0.6954,"price_max_crore":1.34,"price_per_sqft":null,"price_per_unit":null,"price_unit":null,"pricing_note":"2 BHK from Rs 69.54L, 3 BHK Rs 82.17L-1.06 Cr, 4 BHK from Rs 1.34 Cr (listing-portal-sourced pricing).","currency":"INR","booking_amount":null,"payment_milestones":[],"maintenance_charges":{"rate_per_sqft_per_month":null,"corpus_fund_per_sqft":null,"currency":"INR","notes":null}},"timeline":{"status_code":"UNDER_CONSTRUCTION","status_label":"Under Construction","possession_date":"2029-06-30","possession_timeline":"Completion date declared to WB-HIRA as 30 June 2029; project launched June 2023.","construction_progress":null,"launch_date":null,"percent_complete":null},"marketing":{"positioning_tagline":"Where life blooms softly amidst light, air and openness","key_highlights":["Situated on BT Road, Baranagar, alongside an 18-acre lake","Three-side-open, cross-ventilated 2/3/4 BHK apartments, 732-1,454 sq.ft.","832 apartments registered under WBRERA/P/NOR/2023/000227","Walking distance to Noapara and Baranagar Metro stations","Sky terraces and viewing decks"]},"amenities":{"sports_fitness":["Twin Badminton Courts","Cricket Practice Pitch","Multipurpose Games Room","Multigym"],"pools_wellness":[],"kids_entertainment":["Kids' Play Zone","Miniplex"],"community_convenience":["Community Hall","Indoor Games Room","Yoga/Meditation Room","Library","Viewing Deck","Elder Seating Area"]},"connectivity":{"summary":"Located on BT Road, Baranagar in North 24 Parganas, adjacent to an 18-acre lake and within walking distance of two metro stations.","key_places":{"Noapara Metro Station":{"minutes_drive":5,"distance_km":1.5},"Baranagar Metro Station":{"minutes_drive":5,"distance_km":1.5}},"nearby_amenities":[],"public_transport":"Walking distance to Noapara and Baranagar Metro Stations (Kolkata Metro Line 1)."},"media":{"hero_images":[],"gallery_images":[],"brochure_url":null,"media_links":{"youtube_updates":[],"instagram_updates":[]}},"news":{"count":0,"articles":[]},"regulatory":{"survey":{"numbers":null,"verification_url":"https://banglarbhumi.gov.in/","check_instructions":["Search Banglarbhumi land records portal by district (North 24 Parganas), municipality (Baranagar) and mouza (Bonhooghly Arable Land)."],"key_search_params":{"district":"North 24 Parganas","mandal":null,"village":"Bonhooghly"}},"environmental_clearance":{"file_number":null,"date_issued":null,"details":null,"documents":[]},"rera_complaints":{"count":0,"complaints":[],"search_url":"https://rera.wb.gov.in/","project_complaint_checker":null},"rera_applicability":{"applies":true,"reason_not_applicable":null},"rera_registrations":[{"registration_number":"WBRERA/P/NOR/2023/000227","portal":"WB-HIRA","portal_url":"https://rera.wb.gov.in","phase_label":"Phase I","status":"Under Construction","registration_date":null,"expiry_date":"2029-06-30","promoter_name":"Merlin Real Estate LLP","total_units_filed":832,"form_c_documents":null,"documents":null,"detail_page_url":"https://rera.wb.gov.in/project_details.php?procode=16368000000042","last_fetched":"2026-07-15T18:00:00+05:30","approval_cert_url":"https://zoperty360.blr1.digitaloceanspaces.com/rera/west-bengal/WBRERA_P_NOR_2023_000227/approval.pdf","approval_cert_size":857946,"extension_cert_url":null,"extension_cert_size":null}],"approvals":[],"verification_notes":null},"infra":{"water_supply":{"source":[],"features":[],"daily_supply_lakhs":null},"power_backup":{"dg_capacity_mva":null,"dg_capacity_kva":null,"backup_hours":null,"solar_integration":null,"energy_efficiency":null},"security":[]},"legal":{"legal_issues":{"recent_complaints":null,"court_cases":[],"official_verification":[{"portal":null,"url":"https://hira.wb.gov.in","search_terms":"WBRERA/P/NOR/2023/000227"}]}},"buyer_insights":{"buyer_ratings":{"location":null,"construction_quality":null,"value_for_money":null,"amenities":null,"developer_reliability":null},"appreciation_potential":"Baranagar is a well-connected North Kolkata micro-market with dual metro access; lakeside setting is a distinguishing feature for this project.","resale_active_listings":null,"risk_factors":["Minor source variance on tower count (5 per WB-HIRA-sourced listing-portal article vs. 4 towers per the official merlinprojects.com page) and max unit size (1,454 sq.ft per listing portals vs 1,421/1,512 sq.ft cited elsewhere) - used the WB-HIRA-corroborated figures (5 towers, 1,454 sq.ft max) as primary.","Land area cited inconsistently: WB-HIRA gives 15,932 sq.m (~3.94 acres) while the official site markets an adjoining '18-acre lake' setting and describes the project footprint as '11+ acres' - used the WB-HIRA registered figure for inventory.land_area_acres."],"positive_factors":["Dual metro station proximity (Noapara + Baranagar)","Lakeside setting","Established developer (Merlin Group)"]},"ctas":{"primary":["Check RERA Status","Schedule Site Visit","Enquire About 3 BHK Units"]},"authoring_meta":{"version":1,"last_updated_by":"batch_agent","last_updated_at":"2026-07-15T18:00:00+05:30","notes":"Primary source: WB-HIRA project detail page (https://rera.wb.gov.in/project_details.php?procode=16368000000042, WebFetch confirmed, project registered as 'Serenia Phase - I') - authoritative for registration number, promoter ('Merlin Real Estate LLP'), total units (832, matches queue), land area (15,932 sq.m = ~3.94 acres), built-up/carpet area, completion date (30-06-2029), and full address (North 24 Parganas district, PS Baranagar). Official project page merlinprojects.com/projects/serenia/ (HTTP 200) used for unit configuration, amenities, connectivity, and positioning tagline. A 99acres editorial article (merlin-serenia-a-new-housing-project-on-bt-road-north-kolkata.html) cited via WebSearch corroborated 5 towers, 832 units, pricing bands (Rs 69.54L-1.34Cr), and 'launched June 2023' / 'complete by June 2029'. Attempted to fetch a dedicated project microsite at sereniakolkata.com but the domain does not resolve (DNS failure) - no substitute microsite with direct-linkable images was found, so media.hero_images/gallery_images are left empty (no wget-verifiable image URLs located; CommonFloor/SquareYards project pages returned HTTP 403 on fetch attempts and their CDN thumbnail URLs independently failed a curl HTTP-200 check). Coordinates (22.6436, 88.3772) are the registry-provided pin; no stronger project-specific pin found. No verifiable brochure PDF, YouTube/Instagram links, or news coverage found. Research date: 2026-07-15.","source_urls":null},"aliases":null,"plot_details":null,"villa_details":null},"content_score":78,"is_indexable":true}